In Part 3 of this series, we will talk about the financial reports central to running your business: Cash Flow Statement, Profit & Loss Statement, and Balance Sheet. You will understand why those reports are important and how to use them to make more money. Hidden in those financial statements are hints to improving the performance of your business. We will discover how to uncover those hints using “analysis” in the form of financial metrics (aka financial ratios). More importantly, you will learn what questions to ask and what metrics to use to get the answers. To that end – you will have the knowledge to make more money.
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