How Do I Develop a Product or Service to Sell?

This seminar will cover generating new product ideas, building product concepts, and discuss methods of tailoring your product to the right target market. This will include:

• Generating product ideas and concepts.

• Functions, tasks, and pain points.

• Creating insight statements.

• Translating insights into product concepts.

• Defining a successful product or service.

• Defining the value proposition.

• Testing the feasibility of a new product concept.

• Launching a new product or service.